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Artfest International, Inc.'s Wholly Owned Subsidiary Signs Deal With Jump TV USA Holding Company

Charity Sports Distributor to Provide Ohio State University and University of Georgia Alumni Player Autographed Memorabilia for Online Auction

DALLAS, TX -- (Marketwire) -- 07/16/09 -- Artfest International, Inc. (OTCBB: ARTI) is pleased to announce that the Company's wholly owned subsidiary Charity Sports Distributor, Inc. (CSD) has signed an agreement with Jump TV USA Holding Company to provide major college alumni player autographed memorabilia for Jump TV's online auctions. Some of Jump TV's college partner teams include The Ohio State University and the University of Georgia, amongst others. Charity Sports Distributor's memorabilia is college licensed, comes with a certificate of authenticity and is offered for sale through bi-weekly online auctions featured on the college athletic department's home page.

JumpTV is a broadcaster of live and on-demand sports video over the Internet. In the last twelve months, JumpTV has streamed more than 15,000 live and exclusive sporting events -- comprised of top college (NCAA), professional and Hispanic sports coverage -- to millions of fans globally. JumpTV also delivers a broad offering of internet services to its partners including web hosting, live event video streaming, ticket management and e-commerce. Through JumpTV's consumer websites: JumpTV.com, Cycling.TV and SportsYa.com, as well as its collegiate and international sports partner websites, JumpTV streams tens of thousands of hours of live and on-demand events and international programming over the Internet each year.

"Artfest and CSD are excited about our new online auction relationship with Jump TV. CSD has featured home game auctions at both Ohio State and Georgia for the past 2 years, so our current inventory base provides a great product mix for the fans to purchase which in turn supports their alma mater," stated Edward Vakser, CEO of Artfest International, Inc.

For more information about Jump TV USA Holding Company, please visit: www.jumptv.com.

About Artfest International, Inc.

Artfest International, Inc. is a publicly traded Company under the stock symbol "ARTI." Artfest brings together artists, investors, decorators, designers, private collectors and art galleries. Artfest International's corporate site is www.artfestinternational.com. Artfest's subsidiaries are Art Channel, Inc. www.artchannel.tv, and Art Channel Galleries, Inc. www.ArtChannelGalleries.com, offering the most exciting product and rewards program in the history of direct sales marketing.

Safe Harbor Statement -- This release includes forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 27E of the Securities Act of 1934. Statements contained in this release that are not historical facts may be deemed to be forward-looking statements. Investors are cautioned that forward-looking statements are inherently uncertain. Actual performance and results may differ materially from that projected or suggested herein due to certain risks and uncertainties including, without limitation, ability to obtain financing and regulatory and shareholder approvals for anticipated actions. Such statements are based on management's current expectations and are subject to certain factors, risks and uncertainties that may cause actual results, events and performance to differ materially from those referred to or implied by such statements. In addition, actual or future results may differ materially from those anticipated depending on a variety of factors, including continued maintenance of favorable license arrangements, success of market research identifying new product opportunities, successful introduction of new products, continued product innovation, sales and earnings growth, ability to attract and retain key personnel, and general economic conditions affecting consumer spending. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof. ARTI does not intend to update any of the forward-looking statements after the date of this release to conform these statements to actual results or to changes in its expectations, except as may be required by law.

Contact:
Investor Relations
Big Apple Consulting USA
1-407-389-5900

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